Image via WikipediaI bring it up because: There seems to be an epidemic of intellectual property lawsuits these days that are using the moron in a hurry concept as a legal bludgeon, with almost Streisand Effect-level stupidity. Monster energy drink versus Vermonster beer, for example, or Help A Reporter Out vs. PR Manna. Lake Mary High School vs. the Chrysler corporation -- Chrysler definitely has a case here, but is it worth making if a victory just renders the Dodge brand a jerk in the eyes of the public? In the old days, the hypothetical "reasonable person" was used to test such cases, but given our cultural and societal trajectory of late, the moron in a hurry may seem a more apt descriptor of the average consumer. For my money, the morons in a hurry are usually the plaintiffs in these ridiculous lawsuits.
